Social Media Content Ideas For January

January social media content ideas

The new year is here and it’s time to start thinking about your social media content for now and indeed, the year ahead.

Whether you’re a small business owner, self-employed, or even working in the areas of marketing or social media, you’ll find inspiration in our ideas for this month so that your 2024 is off to a great start!

Resolutions & Goals

The beginning of the year is always a great opportunity to talk about resolutions and goals and depending on your business you can highlight how it relates to your products or services. Ask your community what their resolutions are and encourage them to share their own stories. You can also give helpful advice on how to stay motivated throughout the year or offer tips on setting realistic goals.

New Year’s Reflections & Celebrations

Another great idea is to create content that reflects on the year gone by and looks forward to celebrating a new one. Ask questions like “What were some of your biggest accomplishments in 2023?” or “What would you like to achieve in your business by the end of 2024?” Questions like this can encourage engagement, even where people don’t want to share their feedback publicly you might be surprised by private messages you get on social media so they can be great for starting a conversation.

Your Plans For The Year Ahead

If you have a product launch coming up or an exciting special offer, this is the perfect time to promote it on social media. Highlight the features of your product or service, as well as any deals or discounts you might be offering. Even better if you’ve got the right visuals such as videos, photos, infographics, etc., which will help grab people’s attention while they’re in the form for planning – yours might be just the product or service they need.

Awareness Days

And, as with every month, some themes work with specific days of the month that might be suited to your business, during January these include;

1st January – New Year’s Day

1st January – National Hangover Day

1st January – World Day Of Peace

1st January – Global Family Day

1st January – Copyright Law Day

2nd January – Motivation & Inspiration Day

2nd January – Science Fiction Day

2nd January – Personal Trainers Day

2nd January – World Introvert Day

3rd January – Festival Of Sleep Day

4th January – World Braille Day

4th January – Hypnotism Day

4th January – Spaghetti Day

5th January – Screenwriters Day

6th January – Little Christmas or Nollaig Na Mban (Ireland)

6th January – World Day For Orphans

6th January – Cuddle Up Day

8th January – Gluten Free Day

8th January – Earth’s Rotation Day

8th January – Clean Your Desk Day

8th January – Back To School (Ireland)

9th January – Shop For Travel Day

9th January – World Nerd Day

10th January – Take The Stairs Day

10th January – Peculiar People Day

11th January – International Parity At Work Day

13th January – International Skeptics Day

14th January – Vision Day Board

14th January – International Kite Day

15th January – Blue Monday

15th January – Wikipedia Day

16th January – International Hot & Spicy Food Day

17th January – Kid Inventors Day

18th January – Winnie the Pooh Day

18th January – Thesaurus Day

18th January – Women’s Healthy Weight Day

19th January – Popcorn Day

20th January – International Day Of Acceptance

20th January – No Phones At Home Day

20th January – Penguin Awareness Day

21st January – International Sweatpants Day

21st January – World Snow Day

21st January – International Play Date Day

22nd January – Celebration Of Life Day

23rd January – Community Manager Appreciation Day

24th January – Global Belly Laugh Day

25th January – Irish Coffee Day

26th January – Fun At Work Day

26th January – Australia Day

28th January – International Reducing CO2 Emissions Day

28th January – Data Privacy Day

29th January – Puzzle Day

31st January – Backward Day

And, as we head towards the end of January it’s important to be mindful of the very early bank holiday we first enjoyed during 2023 – Monday 5th February is St Brigid’s Day Bank Holiday Monday – it would be appropriate to mention any revised opening hours, or special offers just as we reach the end of January.

And, before we finish up with this post a couple of dates of our own to mention here at The Marketing Shop;

Wednesday 10th January – LinkedIn: The Next Level.

Start your year off on the right foot with our super new programme, led by LinkedIn Certified Marketing Insider, Debbie Ringwood of The Marketing Shop and LinkedIn Marketer, Hanna McDonnell of Hanna McDonnell Marketing.

Monday 15th January – Introduction To Canva

Monday 22nd January – Advanced Canva

Both of our Canva training programmes are led by Canva Community Canvassador, Debbie Ringwood of The Marketing Shop. Whether you’re a complete beginner or interested in ready to take your Canva design skills to the next level, there’s an option that’s right for you.

Bookings and more details for both LinkedIn Training and Canva Training can be discovered here.

January is traditionally all about making plans, and looking forward to new and exciting times whether it’s in your business or personal life so our advice is to take lessons from the past but treat this period as a new chapter and plan for a super year ahead. For those of you who need support in Marketing, Marketing Strategy, Social Media, Canva, Marketing Coaching, or WordPress Web Design, now is the perfect time to book a consultation and find out how to get your business on track for the year ahead, schedule a call here.

Happy New Year!