April already and brighter days, longer evenings, time out from work and school, and, as with all months, plans to make for the month ahead. As always we’ve got a selection of dates that might be useful for themes to use in your social media during the month ahead but first some general themes that work for more than just one date during April;
Spring Cleaning – whether you’re working in social media and have advice for de-cluttering your various platforms, you’re a VA with great tips on reaching an inbox zero, a gardener with great tips for taking control of your outdoors, a beautician who can tell you what to ditch when it comes to your make-up bag, an IT company who can help you tidy up that desktop, or indeed a cleaning company who can help you clear up and de-clutter in your home, there’s an angle for just about everybody with this one.
Easter – by the time you read this Easter Sunday may well be behind you but don’t forget there’s school holidays until 8th April so it’s still relevant to refer to easter while your potential clients may be enjoying time off work on an easter break.
Awareness months – while there are specific dates that are designated to various causes and campaigns, in many cases there are specific months and you can incorporate some of these into your marketing for April across more than just your social media where it’s appropriate. During April 2024, some of the awareness themes include Stress Awareness, Autism Acceptance, Jazz Appreciation, Gardens, Parkinsons’ Disease Awareness, and Decorating. Do a search on any of these for inspiration if it’s something that might be suited to your business.
And now on to the individual awareness days, for April there’s lots to work with including;
1st April – Easter Monday; today’s a day off work for lots of us but for those in businesses such as retail or hospitality it’s a busy day and as it’s a bank holiday, ensure if you’ve got different opening hours or if a reservation is essential, that it’s clearly visible on your website and social media.
1st April – April Fools
2nd April – World Autism Awareness Day
2nd April – International Fact-Checking Day
3rd April – World Cloud Security Day
4th April – International Carrot Day
4th April – World Drummers Day
4th April – World Table Tennis Day
5th April – International Day Of Conscience
6th April – International Pillow Fight Day
6th April – International Fun At Work Day
7th April – No Housework Day
7th April – World Health Day
8th April – Zoo Lovers Day
9th April – The Marketing Shop’s Canva Training; not an awareness day but we’re going to mention it just to ensure you don’t miss out on the opportunity to really get to grips with Canva. Find all the details here.
9th April – Identity Management Day
10th April – International Day Of Pink
11th April – Marketing Operations Appreciation Day
12th April – Walk On Your Wild Side Day
12th April – Deskfast Day
13th April – Scrabble Day
14th April – International Moment Of Laughter Day
15th April – International Microvolunteering Day
15th April – World Art Day
16th April – Wear Your Pajamas To Work Day
17th April – Banana Day
18th April – World Heritage Day
18th April – International Day For Monuments And Sites
19th April – Poetry And The Creative Mind Day
20th April – Record Store Day
21st April – World Creativity And Innovation Day
22nd April – World Earth Day
23rd April – LinkedIn The Next Level; our collaboration with Hanna McDonnell Marketing, a morning designed to take your LinkedIn networking to the next level, find out everything you need to know here.
23rd April – World Book Day
24th April – Administrative Professionals Day
25th April – Thank You Thursday
26th April – Get Organised Day
26th April – World Intellectual Property Day
27th April – World Healing Day
27th April – Design Day
27th April – Independent Book Store Day
28th April – Global Pay It Forward Day
28th April – World Day For Safety & Health At Work
28th April – Superhero Day
28th April – Global Pay It Forward Day
28th April – Superhero Day
29th April – World Wish Day
30th April – Day Of The Child
30th April – Honesty Day
So, that’s a bumper list of awareness days during April 2024 with something that will work for just about every industry so you don’t have to struggle for inspiration in your social media.
If you’re in need of support in your Marketing, Strategy, Canva, Social Media or WordPress, find out more on the services we offer here.
And, if you’re reading this before 8th April, there’s still time to sign up for our Canva For Beginners programme which kicks off via Zoom on 9th April and will take you from beginner/improver right through to creating content with confidence. Full details are available here.
And if you’re reading this post before 22nd April, there’s still time to book in for LinkedIn Training too, details here.
And as always, if you’ve got queries on anything pop an email to debbie@themarketingshop.ie
Have a great month!
Debbie Ringwood is a Marketing Specialist with over 20 years of experience in B2B and B2C Marketing. She is a Graduate of the Marketing Institute of Ireland and the Digital Marketing Institute. She is a Canva Community Canvassador, Linkedin Certified Marketing Insider and META Certified Community Manager..
Debbie supports, coaches, and trains businesses in Marketing, Social Media, Canva & WordPress along with her team, working with businesses at different stages of their journey.