MAKING SENSE OF MARKETING
Because Marketing Doesn’t Have To Be Complicated!
WE KNOW MARKETING CAN BE OVERWHELMING, SO WE’RE GOING TO CHANGE THIS WITH
Making Sense Of Marketing
Are You Overwhelmeed By Jargon?
Are You Puzzled By Lots Of Conflicting Advice?
Do You Want A Short-Cut To What You Need To Know?
Are You Unsure About Which Options Are Right For Your Business?
Does Marketing Sit At The End Of A To-Do List For 'Sometime'?
IF THIS SOUNDS LIKE YOU, IT’S TIME TO
Simplify Your Marketing!
Like everything in life, the right foundations matter so we’re going to take you through the process of understanding the basics and ensure you’re starting from the right place.
We’ll take you through the online journey, touching on websites, email, social media, content creation, and strategy.
And, we’re going to include Canva Training for those beginning their journey with the app or those who are a bit further down the line too!
The last start date for this year will be Wednesday 5th October 2022.
You’ll also enjoy some downloadables that are yours to use now and into the future and lifetime of the course access too!
IS IT TIME FOR YOU TO START
MAKING SENSE OF MARKETING?
A Programme Created With Small To Medium Sized Businesses In Mind
And What Else Do You Need To Know?
The course creator is Debbie Ringwood, a Marketing Specialist with 20+ year’s experience working with businesses across dozens of very different sectors. Debbie is a Facebook Certified Community Manager, Canva Champion and a Graduate of The Marketing Institute Of Ireland and the Digital Marketing Institute.
So, yes she knows all about Marketing!!
YOUR COURSE INCLUDES
BRILLIANT ON THE BASICS
Introduction to the fundamental practices of Marketing, Jargon-Busting and getting your foundations in place.
Websites, Social Media, Email Marketing – What are the right options for your business?
SOCIAL MEDIA BOOTCAMP
A run-through of the social networks that matter in 2022, with tips, resources and advice too.
Marketing isn’t just digital so we’re going to look at the alternatives that may suit your business.
Debbie is an official Canva Champion with thousands of designs under her belt, you’ll enjoy this!
Content is more than just graphics or photos, we’re going to look at blogging and video too.
We’re looking at some easy-to-use platforms and how to grow your list too.
We’re going to take everything you’ve learned over the course of this programme to design your strategy document.
TOOLS & TEMPLATES
At various sections of the course there will be downloadables designed to help your business long-term.
Optional 1:1 hour session on completion for course members, available at only €197!
READY TO MAKE A DIFFERENCE?
What are the course topics?
There will be a range of topics available around a certain element of marketing each week, running in the following order;
1. Marketing Foundations
2. Digital Marketing Overview
3. Social Media
4. Content Marketing
5. Canva – Beginners
6. Canva – Intermediate
7. Email Marketing
8. Offline Marketing
9. Measurement & Strategy
Who is this course for?
Small business owners whether you’re a sole trader start-up or a more established business who needs to take a closer look at the marketing function.
It will also suit business owners who would like to understand more about marketing or office managers/independent business owners who have found themselves tasked with marketing.
We know your specialty is your business offering, we’re teaching you what you need to know without overwhelm or jargon.
Do I need to be tech-savvy?
Not especially, we aim to keep things as simple as possible and have chosen various apps for parts of the training specifically because they’re very user-friendly.
How long does it take?
The course runs online over 9 modules through a series of videos, downloads and workbooks.
How do the modules work?
Every Wednesday as of your start date you will have a module made available to you, from that point you will have unlimited access to this module for the lifetime of the course.
The course will be facilitated on an online portal through a combination of slides / video / transcripts / downloads.
If there are updates made to any of these areas going forward you will enjoy these at no extra charge.
If at any point in the future the course is discontinued you will get 60 days notice and the information will be made available for you to download.
How long will I have access for?
You have “lifetime of course” access, as long as this course exists you can log in again and refresh. If the course becomes discontinued there will be 60 days notice given so that you can download any materials.
Any other programmes launched by The Marketing Shop, even if there’s an overlap on some areas will require a separate purchase.
What else do I need to know?
Our advice is that you should schedule time in your diary now to work on each module as opposed to trying to do it all in one go – that’s usually the most successful way to do any programme online.
How do I get started?
Click the button below and once we receive payment we’ll be in touch within 24 hours to advise on your next steps.
WHat does it cost?
It’s The Investment Your Business Needs!
€997 - 9 weeks delivered online
An investment that will pay for itself many times over in the months and years ahead.
Weekly Self-Paced Online Training Modules
Templates, Tools, Planners & Resources
And of course, access to a Marketing Professional of 20+ years experience who has worked with businesses just like yours!