MASTERING CONTENT MARKETING
In the ever-changing world of web design, WordPress has been a frontrunner for creating stunning and functional websites, powering more than 43% of all websites in 2024. Over the past ten years, we have witnessed significant shifts in design trends, driven by...
Having a strong online presence is essential in the success of any business. Small business owners in Ireland now have an incredible opportunity to enhance their online trading capabilities through the Trading Online Voucher (TOV) scheme. This government-funded...
At The Marketing Shop we create WordPress websites and our theme of choice is DIVI, not just because it looks good but because it's perfect for clients to manage with ease in the years ahead too. DIVI has been our theme of choice of many years, as an innovative...
Having a website is essential for any business looking to establish an online presence and attract customers. However, many businesses make the mistake of prioritising website design over digital marketing strategy. While having a visually appealing website is...
Building a website for your business is an exciting time and a solid investment in your business but it can for many be a bigger job than anticipated, particularly when it's an eCommerce site or where it's your first when you have nothing in place to work with. So, in...
A little earlier this year we wrote about 10 Things Your Website Should Have and at the time we promised that rather than giving you one lengthy list to implement we'd follow up with another post and today here it is. To recap, in our previous post we advised that the...
Here at The Marketing Shop we create websites so we have a list of essentials that relate to both functionality and marketing that's part of every project we work on. We are, however, also customers of many other websites and while you can expect high profile brands...
When you're working on a new website there's a lot of time spent on creating content such as text, videos and photos. There is also of course a lot of time spent on coming up with the perfect look for your website or getting your online store working just as you like...
Ireland's Local Enterprise Offices have run a scheme known as Trading Online Vouchers for quite some time now and in the current climate, the scheme has been been in big demand as businesses look to increase their activity online with a view to getting Ireland's...
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