Linkedin Archives - The Marketing Shop

LinkedIn For Business Training – ISME Ireland, September 2023

LinkedIn is one of the most powerful platforms for business and while it's used by lots of individuals and businesses, quite often users aren't making the most of a network that could very well be the key to growth for your organisation. This September, I will be...

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Maximizing Your ROI: The Art of Content Marketing Strategy

Whether you’re a small startup or an established brand, a well-crafted content marketing strategy is key to attracting and engaging your target audience. By creating and distributing valuable and relevant content, you can build brand awareness, establish your...

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September Social Media Content Ideas

Another month begins and as we head into September, there's a real autumn feel about everything as leaves fall, schools go back and the first of the Halloween decorations make an appearance in shops! In the latest edition of our monthly posts on themes for the month -...

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How A Social Media Strategy Can Transform Your Business Online

Are you struggling to make an impression through your social media marketing? Is your business struggling to reach its target audience online? The missing piece of the puzzle may be a well-crafted social media strategy. A well-executed social media strategy can...

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Overcoming LinkedIn Anxiety: Unveiling the Reasons Behind Silent Profiles

Aug 9, 2023

In the realm of professional networking and personal branding, LinkedIn stands as a powerhouse platform. It offers unparalleled opportunities to connect with peers, establish thought leadership, and foster business relationships. However, beneath the glossy surface of...

LinkedIn For Business Training – ISME Ireland, September 2023

Jul 24, 2023

LinkedIn Turns 20, A Little On 20 Years Of Business Success

Jul 14, 2023

Did you realise that LinkedIn turns 20 in 2023? That makes it older than some of the larger platforms such as Facebook (2004) or YouTube (2005). And, while it may not have quite the same numbers as these other platforms, it has a very clearly defined niche of its own...

Unlocking the Power of LinkedIn: Why Small and Medium-Sized Business Owners Should Prioritise Talent Acquisition in Their LinkedIn Marketing Strategy

Jun 22, 2023

For businesses of every size, social media platforms have become an integral part of business marketing strategies. Among them, LinkedIn stands out as a powerful platform for connecting professionals, building networks, and generating leads. However, while LinkedIn is...

Marketing Inclusivity, Is It Something You’ve Thought About?

Apr 17, 2023

As a Linkedin Certified Marketing Insider, one of the perks so far was a recent webinar on how businesses think about inclusivity when it comes to marketing. It left each and every one of us with things to think about when it comes to marketing, for me I felt it was...

Linkedin Certified Marketing Insider – Debbie Ringwood

Mar 2, 2023

Linkedin launched a new online educational programme in 2022 and we're delighted to announce that Debbie Ringwood took part and is now a Linkedin Certified Marketing Insider. In order to achieve this recognition by Linkedin, had three qualifications to achieve first;...

Linkedin Marketing; Why You Need A Specific Linkedin Content Strategy

Feb 17, 2023

Linkedin boasts 875 million users, accounting for people working across 58 million registered companies. Impressive isn’t it? In many sectors Linkedin has proved to be the most powerful tool for generating leads, in others, it’s making its presence more...