Social Media Content Ideas For December

December naturally lends itself to more seasonal themes for content than other times of the year. For those who might not be in full-on sales mode or who perhaps just need a little something extra aside from their own business to share on social, our post covers some...

5 Tips For Digital Paid Ads

When it comes to online marketing for your business, the reality is that most businesses will find they need to run paid ads at some point. Whether it's all year-round, for peak seasons such as Christmas, or something that you engage in for specific campaigns, paid...

Outsource Like A Pro – A New Mini-Course From The Marketing Shop

At The Marketing Shop, with over a decade working with business owners across all sorts of very different industries at different stages of their business journey, we know that when you start to outsource you can start to grow. In the course of our own journey we've...
10 Ways To Grow Your Email List

10 Ways To Grow Your Email List

I've written many posts over the years on email marketing because it remains one of the most effective ways to market your business. As the pandemic changed how we work and live, the volume of marketing emails dramatically increased because marketers needed to explore...

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Email Marketing – Get Started No Matter The List Size!

Email Marketing – Get Started No Matter The List Size!

I have regular conversations with business owners around the topic of email marketing, quite often it's misunderstood or something that's on the end of a very lengthy to-do list. On other occasions people have a list but struggle to fill it with content so it's...

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Embrace Email Marketing In Your Business

Embrace Email Marketing In Your Business

Did you know that the first ever email was sent 50 years ago in 1971? The Guinness Book Of Records credits Ray Tomlison, an American Computer Programmer with sending it and although it wasn't in common use until the 1990s it's a system that plays a part in just about...

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