MASTERING CONTENT MARKETING
This time of year is heading quickly towards peak trading time for many, for others, it's heading towards a quiet time when the festive season gets underway, and, for everyone, a new year is on the way. Before we look at our own products or services there are a lot of...
Autumn is in full swing and that means there are plenty of opportunities for businesses to create engaging content for their social media channels. First up, it's important to note that there are a number of key awareness themes for months and as of this post we'll be...
Content marketing has become an essential strategy for businesses to attract and engage their target audience. However, with the ever-evolving landscape, it can be challenging to navigate through the noise and stand out from the competition. That's why we've compiled...
Another month begins and as we head into September, there's a real autumn feel about everything as leaves fall, schools go back and the first of the Halloween decorations make an appearance in shops! In the latest edition of our monthly posts on themes for the month -...
It's almost August already even if it hasn't felt like summer in Ireland lately and although we might not like it, the countdown to back to school and before we know it Christmas is underway - even if it's still summer holidays for most of us. As always we've got a...
It might not be quite the weather we're all hoping for (yet) but schools are out, days are brighter and we're all out and making the most of what's generally a little more relaxed time of year. Over the summer many industries go through a slightly quieter period, at...
In today's digital landscape, standing out from the competition is more crucial than ever. As a small business owner, solopreneur, or startup, you're likely facing the challenge of building brand awareness, attracting new customers, and driving meaningful engagement...
At The Marketing Shop we share a lot on our blog, our social media and in our email on Content Marketing yet we know it's an area that remains something of a mystery to lots of businesses, particularly those without a dedicated marketing resource in-house. With that...
Almost at the halfway point of the year with brighter days and at times even a glimpse of sunshine (not something we take for granted in Ireland even in summer if you’re reading this from overseas! For those of us in Ireland of course, a lovely long bank holiday...
A new month, brighter days, and for lots of us there are holidays on the horizon or time out from routine too. In today's world though that time out will see most of us still connected to social media at some point, even if it's just to share a snap from some...
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