On The Blog

Get Blogging To Boost Your Business

Get Blogging To Boost Your Business

There are many options available to you when it comes to marketing your business but one of the most powerful that costs you just your time, is the use of the blog or news section on your website. Depending on the platform your website is built on you may have it...

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Social Media Content Ideas For February 2021

Social Media Content Ideas For February 2021

As always we kick off each month here at The Marketing Shop with a selection of themes that you might like to use in your Social Media Marketing. Some months lend themselves to quite a number of themes, February is one of those but we're going to have a look at a few...

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Embrace Email Marketing In Your Business

Embrace Email Marketing In Your Business

Did you know that the first ever email was sent 50 years ago in 1971? The Guinness Book Of Records credits Ray Tomlison, an American Computer Programmer with sending it and although it wasn't in common use until the 1990s it's a system that plays a part in just about...

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Identify Your Audience – The Buyer Persona

Identify Your Audience – The Buyer Persona

In business regardless of whatever sector you're in you want to make sales, yes you may help people solve a problem with your product or service along the way but ultimately you and your employees have bills to pay so you need a plan to determine how to get your...

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Never Borrow Images Or Text From Other Websites

Never Borrow Images Or Text From Other Websites

This is something I see happen all too often, generally because if you haven't been made aware of it you may not realise that just because you can see an image on Google or Social Media you can't save it and share to your own updates or website - somebody owns it....

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Know Your Analytics & Insights

Know Your Analytics & Insights

Each week from today we'll be sharing our 'Tips On Tuesday' which will be a range of tips on Marketing, Social Media and the Web designed to remind you or highlight something that you might not think about everyday or even be aware of in your business to start with....

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Social Media Content Ideas For January 2021

Social Media Content Ideas For January 2021

We finally got to close the door on 2020 and while 2021 kicks off with some challenges, there is a light in sight and this year probably more than ever we all need something to work towards. Generally January is a month for planning, with lots of people working from...

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