Autumn is in full swing and that means there are plenty of opportunities for businesses to create engaging content for their social media channels. First up, it’s important to note that there are a number of key awareness themes for months and as of this post...
Some months ago I came across an ad for a digital business card that got my attention. As I updated my branding in 2021 at a time when we weren’t networking face to face I hadn’t updated my business cards yet so I thought this might be an option. It...
If you’re like most small business owners or entrepreneurs, you understand the importance of social media. You know that in order to reach your target audience and grow your business, you need to be visible online. But what you may not realise is that one of the...
At The Marketing Shop, we’ve got a number of programmes available, our 1:1 and group programmes have been popular over the years. Our online programme, ‘Making Sense Of Marketing’ which kicks off again on Wednesday 11th January 2023 has already been...
Email marketing is still one of the most effective ways to reach your target audience. Frequently small businesses avoid it, in some cases, they’ve got a database that’s not in use which is a wasted opportunity. If you need convincing that email is worth a...