Do’s and Don’ts of SEO

Posted by on Feb 27, 2014 in SEO | 0 comments

Do’s and Don’ts of SEO

SEO is one of those areas that every business owner knows they need to think about but frequently find themselves confused on.

So, this Infographic from VerticalResponse.com is a very handy synopsis of what you should and shouldn’t do.

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Networking Counts

Posted by on Feb 11, 2014 in Networking | 0 comments

Networking Counts

Frequently when somebody mentions ‘networking’ these days thoughts turn to our preferred social networks such as Facebook or Twitter, the way we’ve become used to communicating with friends, family, customers and peers on a regular basis.  There’s no doubt that this has enabled us grow our network and maintain contact with people who perhaps aren’t located too close-by or perhaps we’d lost touch with over the years.

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What We Do At The Marketing Shop

Posted by on Feb 11, 2014 in The Marketing Shop | 0 comments

What We Do At The Marketing Shop

Often in small business we’re so focused on the day to day activities working in the business that we don’t take enough time to work on the business.  Planning and marketing frequently sit on the to-do list but with other more pressing tasks coming up each week, they’re often left until there’s a quiet time or sales dip a little.

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Creating Content That Works

Posted by on Jan 29, 2014 in Copywriting | 0 comments

Creating Content That Works

With so many different platforms available to businesses these days creating copy to suit the relevant audience can be a challenge for many, particularly when you’re short on time.  In an ideal world you’d review what works for you across your network and adapt as necessary or as your market evolves.  However, when you’re short on time it can be handy to have a few pointers to get you up and running and we think this handy infographic from Vertical Response covers everything you need to get started – and of course after that it’s up to you to measure what’s working for you!

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Social Media Training Dublin

Posted by on Jan 21, 2014 in Social Media | 0 comments

If you’re struggling to get to grips with Social Media networks such as Facebook, Twitter, Linkedin or any of the other options available, you might just be interested in our latest offer here at The Marketing Shop.

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10 Things You Need To Do In Marketing In 2014

Posted by on Jan 16, 2014 in Marketing | 0 comments

10 Things You Need To Do In Marketing In 2014

With every new year come the resolutions, the goals and the plans – and many of these include trying something ‘different’.  This of course is no bad thing if your resolution is to get fit and you opt for a new sport, in business though while it’s important to keep moving forward sometimes there’s a temptation to change just because you feel you should.

With this in mind we’re outlining 10 things you need to do this year to effectively market your business, some of them new and some of them tried and tested -

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